For electrical companies
Panels, chargers, generators. Not just outlets.
A residential electrical company grows on upgrades: panels, EV chargers, generators and rewiring. We aim every channel at that work and make sure the upgrade spotted on a service call actually gets quoted.
A typical $5M electrical shop
Service calls Upgrades
Share of jobs
70%30%
Share of revenue
30%70%
Upgrades are the minority of jobs and most of the revenue. That's where we aim the spend.
The electrical growth problem
The upgrade market is growing. Most shops chase small calls.
EVs, heat pumps, batteries and older homes all need bigger panels and new circuits. Most electrical marketing still buys generic “electrician near me” clicks and fills the board with small service work.
Aim spend at upgrades
Separate campaigns and LSA job types for panel upgrades, EV chargers, generators and rewires, weighted to ticket size.
Quote from every visit
Techs flag upgrade opportunities in ServiceTitan, and every unsold estimate gets followed up.
Ride the demand
Campaigns for EV charger installs, storm-season generators and rebate-backed upgrades, timed to when people search.
What we run for electricians
The same channels, tuned for electrical.
- EV charger campaigns targeting new EV owners in your service area
- Generator campaigns that scale up ahead of storm season
- Panel upgrade campaigns aimed at older housing stock by ZIP code
- Safety inspection offers that open the door to upgrade work
Questions
What owners ask us
- What is the best way to market an electrical company past $5M?
- Measure booked upgrade revenue, not leads. At that size the gains come from aiming spend at panels, chargers and generators, and turning service calls into quoted upgrades.
- Should an electrician run Local Services Ads?
- Usually, yes. LSA covers electricians, and with the right job types and service areas it can be one of the cheapest sources of booked jobs.
- Do you work with electrical companies that also do HVAC or plumbing?
- Yes. We split campaigns and reporting by business unit so each trade is judged on its own numbers.
Let’s book your next panel upgrade.
A 30-minute call. We look at your channels, your ServiceTitan data and your booking rate, and tell you where the growth is.